SONY.

Project Summary

PROJECT SUMMARY. The brand wanted to create "instagrammable" murals at select music venues in PHL, NY, CHI & LA.

Responsibilities

• source artists in each city

• onsite presence at each venue to select best areas for install

• manage supply budgets/artists stipends

• act as the liaison between SONY, the venues and the artists from concept to install

Image courtesy of @bboysik / Instagram

Challenges

Achieving the look/feel that Sony wanted, while maintaining the aesthetic of each venue and ensuring that the artist's style was not compromised.

Image courtesy of @tina_rose65 / Instagram

Key Successes

Four instagrammable murals all across the country of which brand, venues and artists were extremely proud.

Image courtesy of @theshepeleva / Instagram